@masonadams38 Hi, yeah so, here is what I have been doing. Word of mouth, social sites, and Upwork.
I think anyone with basic marketing knowledge knows that this is a numbers game. So one strategy is to contact as many people as possible. People who you think are interested in your services. This can work but it takes a lot of effort and there’s a lot of competition. Also, you may lose out on clients who are interested in your services but weren’t ready at that moment for your “intrusive messaging.”
Ideally, you create a system where clients and customers are coming to you. If your clients are coming to you, you hold more negotiating power. The client has already shown an interest in your services, and they must already be fond of your work.
So how do you increase their interest?
Advertisements or content marketing. You either pay to play or create engaging content that targets your desired audience and shows your expertise.
Example: If I were to email blast a targeted audience I seem more desperate than if I can create content that drives them to have a conversation with me.
Another Example: I created a piece of content in this forum and shared a personal experience. Now I’m talking to you and you would "love to hear more about how I reach out and get more clients. If you were my target audience I could say.
I have a set of documents that I use to close deals with clients and I will give you them to you and have a one-hour meeting with you to explain the whole process for $49.99. But I won’t say that and I’m not offering that to you. lol, I hope this long explanation helps. Mostly, word of mouth, and Upwork.