Automated vs. Triggered Emails

Hello,

I’m selling course material online in the form of PDFs. What I’d like to do is set up a system where the user that purchases a PDF receives an Automated or Triggered Email based on the course they’ve purchased.

For instance, if a user purchases the “How to Sell Car Insurance” course PDF, I would like them to receive an email with a link to the Online Test they can take to become certified on the topic. Therefore, each course PDF I’m selling would Automate/Trigger a specific email for that course which includes a brief “Thank you for purchasing” message and link to the Online Test they can take to become certified on the topic.

Any advice on whether to use an Automated or Triggered Email is appreciated.

Thank you,

  • Adam