After Insert Data Hook Not Triggering

Question:
I have an After Insert data hook that begins with a console log which never appears. the function is to initiate a triggered email - but never gets that far. My non-bound CMS form uses wixdata.insert() to add the record to the collection but the console message at beginning of After Insert data hook never shows and, of course, the email never gets sent.

Product:
Editor

What are you trying to achieve:
Trigger an After Insert function

What have you already tried:
Everything I can think of. As noted the console message at the beginning never appears.

Additional information:
None.