Managing B2B and B2C Pricing on the Same Product in Wix Editor

How can I manage different pricing for B2B and B2C customers on the same product in Wix Editor while ensuring that B2B prices are hidden from B2C customers?

Product:
Wix Editor

What are you trying to achieve:
I am working on a Wix site for a client who runs a B2B shop that requires password access. The client wants to add B2B sales where the same products are available for both B2C and B2B customers, but with different price points. The key requirement is that B2B prices should be hidden from B2C customers, similar to how the current B2B section of the site is password-protected.

What have you already tried:
I have searched for solutions and found that one way to achieve this is by duplicating each product—one with a B2C price and one with a B2B price. This also involves creating separate categories for B2C and B2B products, which seems cumbersome. I also explored the Wix Pricing Plan feature, but it didn’t meet the requirements for this setup.

Additional information:
The current B2B section of the site is only accessible via a password, and the goal is to maintain this level of access control while offering different pricing for the same products. I’m looking for a more streamlined solution that doesn’t require duplicating products and ensures B2B prices remain hidden from B2C customers. Any advice or experiences with similar setups would be greatly appreciated.

2 Likes

Thanks It very helpful.

Hi Betina,

Did you already find a solution? I need this!