We picked his brain to find out what he looks for in a great website, how and where to use particular features, and how you can take your website to the next level.
He gave us his five top takeaways - here’s one of them:
Your site’s aesthetic should attract your target audience first (even if that might not be you)
"The aesthetic of your website depends on your craft and who you are tailoring your brand or your website effort toward. If you’re a brand that wants to do highly aesthetic projects and that’s what you’re trying to go for, I would present my website in that very way to attract the people that I’m trying to hire me. If I’m trying to get hired to produce trends, then I would use trends.
So how do you make your website stand out? Make websites the people you want to hire you are attracted to. It’s as simple as that. And it takes research into understanding your customer base and understanding what they want to see from you."
Do you agree?
PS - come say hi to Brandon and other creators on the Editor X discord channel